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Digital Marketing Services

Are you frustrated and overwhelmed by digital marketing? Do the terms, PPC, CTA, Meta, Impressions and “inbound marketing” make your head swim? Are you wondering how you can make your website and social media channels bring in real, quality leads?

Then it may be time to work with a digital marketing partner to help control the chaos, share your offerings with the world and get you on track for success using the amazing tools easily available at our fingertips. This is an exciting time for small business owners and I am here to help you harness the power of the digital world!

The Inbound Marketing Methodology

I follow the methodology of inbound marketing, which, as explained by Hubspot, follows four simple processes: attract, convert, close and delight. Techniques include blogging, social media marketing, content marketing and email marketing. It’s about building relationships every step of the way.

My marketing services include: digital assessment & strategy, social media marketing, content marketing (blogging, marketing offers, landing pages), email marketing, digital analysis and digital media amplification (social media advertising).

What can you expect from Inbound Marketing?

  • Quality traffic to your site
  • Higher conversions
  • Deeper relationships with leads
  • Faster sales
  • Better understanding of the numbers for smarter marketing investments

Get Susan Marketing Inbound Marketing services include:

  • Creating an overall digital marketing and content strategy for your small business
  • Social media marketing strategy
  • Email marketing strategy
  • Digital Marketing Consulting
  • Monthly managed services – social media, blog content, email marketing, SEO, ads management and more! See below.

Want to see if we’re a good fit? Click here for a free consult call.

Marketing Consulting

Need an idea-bouncer-offer? Or just someone to ask a few questions about the ever-changing digital marketing world? I can help! Consultations are $85 per hour (and I can pack a ton in!)

“Seven minutes. That was the length of one of the most productive meetings I have had recently. The meeting was with Susan Tucker.” – Dr. TC North, High Performance Business Coach, Speaker & Consultant

“It was fun meeting with you today, I feel much better about where I am heading with you leading. I am excited for your help , it was just the pick me up I needed!  So glad to have met you and I appreciate all your help and enthusiasm!” – Rae Buchanan, Charming Lola

Read more notes from happy clients here.

Digital Marketing Strategy

Billions of people are using the internet daily, chances are your customers are too. Whether you sell tires in Oakland, consulting services in Birmingham or real estate educational products in New Jersey, you need an online presence. Get found by the people who matter with a digital marketing strategy designed to attract, convert and help you close.

Your strategic plan will include:

  • Creation of Buyer Personas – to better understand your target customers
  • Building Competitive Analysis
  • Building a content plan
  • Conducting a full website audit
  • Conducting social media channels audit for each channel with suggestions for full optimization
    • Content analysis
  • Work with you to Integrate your business goals with your content strategy for a cohesive plan
  • Create content calendar through a shareable document accessed through Dropbox or Google Drive
    • Blog topic ideas
    • Social media content ideas
  • Goals and Benchmarking for tracking

Need proof? Check out these Case Studies.

Social Media Marketing Strategy

Tweet it, like it, pin it… or lose it. Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. (Source: Hubspot) Does your small business have a strategy in place?

My social media marketing strategy includes:

  • Creation of Buyer Personas – to better understand your target customers
  • Building Competitive Analysis
  • Building a social media content plan
    • Conducting a Site Audit for each channel with suggestions for full optimization
    • Content analysis
    • Work with you to Integrate your content strategy with social media strategy for a cohesive plan
    • Create content calendar through a shareable document accessed through Dropbox or Google Drive
    • Content calendar to include suggested posts, types of posts, links, imagery suggestions, contest ideas, lead magnet ideas, posting times, suggested campaigns, people to follow, etc.
  • Goals and Benchmarking for tracking

Want a quote? Contact me for a complimentary consultation.

Social Media Marketing Managed Services

If you’re like most small business owners you’re so busy running your business, you don’t have the time or resources to manage it yourself. That’s why I have teamed up with talented social media marketing go-getters to get it done for you with my new Managed Services offerings. Simply click below on the service you’d like managed, sign up, and you’ll be on your way!

Blogging/Content Development

Content marketing now represents 26% of all marketing budgets. Adding content to your website (via blogging for example!) drives more traffic to it, therefore sending more viable leads your way. My team can provide monthly posts to keep your website fresh, relevant and attractive to new prospects.

Email Campaigns

Email marketing is one of the most powerful marketing tools out there; it’s inexpensive, it’s immediate, it’s effective, it’s measurable and it’s easy. But, if you’re too busy being the best in your field to manage it, then let my team! We have managed thousands of email campaigns and now, we want to manage yours.

Additional Offerings

Wondering what my clients are saying? Read a few testimonials here!