Tips

7 Steps for Starting a Small Business

Excited about your business idea? Don’t go overboard just yet. Too many entrepreneurs take off with lightning speed, racing toward their dream of starting a small business, and wind up overlooking some critical aspects of the process. Gasping for breath as they jump through unforeseen hurdles, many fall short of the finish line—or collapse shortly […]

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Do You Know the Newsjacking Trick for Getting Your Emails Opened?

Newsjacking allows you to piggyback a viral news story for massive engagement. Author and marketer David Meerman Scott coined the newsjacking term. He explains it as “the process of leveraging trending news to elevate your brand’s message.” This practice also gives your offer credibility when done properly. So just when do you high-jack newsworthy events […]

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The Importance of Video on Social Media and Why You Might Be Missing Out

How important is social media video marketing? Some would say that it’s absolutely everything. In fact, there are many successful entrepreneurs who have built successful social media marketing campaigns solely around video. If you have not had the chance to incorporate video into your marketing, let’s talk about why and how you should get it […]

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Instagram Tricks for Small Business Owners

When it comes to successfully growing and managing your small businesses, it is crucial to know the inner workings and the best ways to navigate social media. Especially now with an estimated 78% of Americans stating they have at least one social media profile. Usage of Instagram has proven to be a wonderful tool at boosting […]

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7 Ways Small Business Loans Boost Funding for Your Resources

Small business owners need working capital for a variety of reasons – meeting payroll, managing slow receivables, dealing with unexpected expenses, and investing in future growth. Online working capital loans make it even easier for business owners to get access to quick cash, because the approval process tends to be faster than a traditional bank […]

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