As posted on the Hipcycle Blog, November 7, 2011 by Susan Tucker I recently read that Americans throw away an additional 5 million tons of trash between Thanksgiving and New Year’s Eve. It’s no surprise; even before Halloween, the stores were filling their shelves with glittery, shimmery, come-hither enticements and for the past 2 weeks […]
7 Reasons You Need Google+ | Social Media Strategy
By Susan Tucker, Get-It-Done Guru, Get Susan Marketing Services Why Google+? 7 Reasons You Need Google+ Business Think Facebook, Twitter and LinkedIn are enough? Not really. Here are my seven reasons why you need to sign up for Google+ for your business … today! It’s new, it’s fresh, and it’s the more interesting place to […]
What I Learned About Marketing from IKEA
Blog, October 2011 I had my first IKEA experience today. Boy…. that was amazing. Here is what I learned. 1. Make a big, big, big splash in the community (and beyond) that you plan to do business. This means TV commercials, mailers and alerting the press. 2. Locate yourself in an easy-to-get-to location between two […]
How a Blog Can Help Your Business
Blog, December 2010 Whether you’re just starting your small business, or are a veteran, you may consider adding a Blog to your website. Discover what blogging can do for you. Blog is short for Weblog, coined by Jorn Barger in 1997. Dictionary.com defines the term as “a journal written online and accessible by users of […]
What are you most thankful for?
Blog, November 2010 ‘Tis the season of recognizing all the things we’re thankful for. What is it your most thankful for this holiday season? I’m thankful to have the opportunity to follow my dream of starting a marketing business. I’m thankful for my health. I’m thankful for my family. In our changing world of rush-rush, […]
The Brand of You
Blog, November 2010 The business world is a changing place. Long gone are the days when we would work for the same company our entire career, expect to retire on a pension and live happily ever after. In an uncertain economy with companies folding left and right, people have realized that nothing is forever and […]
The Twitterverse is Changing
November 2010 Starbucks, Virgin and Red Bull are psyched! They’re the first marketers to have the ability to drop advertising in a users’ Twitter stream – even if they’re not being followed. I’ve been waiting for this. An avid user of social networking sites (and marketing executive), I knew it was just a matter of […]
How Many Notes Do You Have?
October 27, 2010 One-note campaigns are as archaic as dinosaurs, in today’s changing marketing world. Blogs, texts, e-blasts, RSS feeds, social media and mobile devices provide multiple venues for your marketing message. If now is the time to review your 2011 marketing plan, make sure you optimize your message to make the most of the […]
Tips: You Can Lead a Horse to Water, But…
Marketing Tips, October 2010 You know what they say: you can lead a horse to water, but you can’t make it drink. Same is true for you and your business… you can use all the marketing tactics in the world to get people to you, but that doesn’t guarantee they’ll buy. Marketing is just one […]