The past couple of years have seen the exponentially expanding technology bubble that has allowed small business owners to really embrace social media. Instagram has created Brand Pages, Pinterest has rolled out Advertising, and Facebook continues to gather powerful data levelling the playing field between big brands and mom and pop shops. It’s truly remarkable […]
Whether to check in with friends, get updated on the latest news or to reply to your page fans, chances are you use social media for business, pleasure or both at some point throughout the day. And, if you’re logging in, chances are you’re spending more time than necessary. Am I right? The fact is, […]
When it comes to successfully growing and managing your small businesses, it is crucial to know the inner workings and the best ways to navigate social media. Especially now with an estimated 78% of Americans stating they have at least one social media profile. Usage of Instagram has proven to be a wonderful tool at boosting […]
By now you’ve probably heard it enough to know that in today’s digital age every business must have an online presence in order to effectively reach current and potential customers. Particularly small businesses, which don’t have the benefit of widespread brand recognition. Now that the public is exposed to more media than any time in history. The […]
Everyone loves a story – something they can relate to, something that can make them feel good about themselves, make them chuckle, or help them relieve some stress. A good story is a journey that sticks in a persons mind. Whereas slick brochures and sales messages may provide an instant impact, they are quickly forgotten. From […]
Small business owners need working capital for a variety of reasons – meeting payroll, managing slow receivables, dealing with unexpected expenses, and investing in future growth. Online working capital loans make it even easier for business owners to get access to quick cash, because the approval process tends to be faster than a traditional bank […]
Every day for the past several months my news feed has exploded with tons of information around the new darling of social media, Snapchat. Now, for a long while this platform has been geared toward the teen-pre-teen set (and with disappearing messages who blames them for flocking there!) However, recently Snapchat has been rolling out […]
Small business owners are constantly on the lookout for ways in which to grow and prosper, as such, social media is becoming more and more of a requirement rather than a fun little side project. While most owners are really beginning to understand the power of platforms like Facebook, Twitter and Pinterest, there are plenty of […]
Whether starting a business or trying to grow and expand your existing business, there is undoubtedly going to be ton of research involved. From staying on top of industry trends to better understanding your competitors; from determining best pricing to your legal designation… there is a lot to learn! But with all of this research of […]
Hard to believe the first month of 2016 is nearly over (didn’t it just begin?) and even as I type this, tactics, strategies and options in the world of social media are changing. I know as a small business owner you’re not only on the lookout for the most effective use of your digital marketing […]
