How much time do you spend trying to acquire new leads? Probably a lot. Yet, we all know one important thing to be true – all the leads in the world are worthless, unless you can get them to buy your products or services. With limited time, resources and staff, small businesses these days are […]
3 Reasons You Need to Automate Your Marketing in 2016
Marketing automation is essential for those in charge of marketing for small businesses. It’s not just a nice thing that adds to your productivity; it’s absolutely necessary because It takes over routine menial tasks so you can focus your time and energy on more important things, like running a profitable business! Here are three compelling […]
Rocking Instagram for Your Small Business
Have you heard? Instagram is a goldmine for brands. In fact, brands account for 40% of the top 1,000 most-shared videos on Instagram. Engagement is the key to branding, and a 2013 study by research firm L2 found that Instagram offers 25% more engagement than other social media channels. And, with engagement being key to brand-building, connecting with […]
3 Easy Email Marketing Tips for Small Business
Reaching your customers through email marketing is an affordable, effective way to grow your business. But it takes some work – and savvy – to make sure your approach is effectively reaching potential and current customers.
6 Reasons Twitter Still Rocks
Twitter is practically a grandfather in the social media sphere these days. Having been around and active since 2006, this platform has gone around the block a few times. And, just like George Clooney, who has only gotten better with age, Twitter still remains one of the hottest platforms for growing your small business. Here’s […]
How to Manage Social Media (and Still Enjoy Summer!)
Let’s face it, managing your social media marketing is hard enough to keep up with on a regular basis, but with summer around the corner it can be downright impossible to keep it going. Social media does not take a summer vacation. However, there are things you can do to be sure you can manage […]