How to Optimize Your Facebook Fan Page with the New Timeline

By Susan Tucker That Facebook! They’re at it again. Earlier this month they announced they will begin rolling out a streamlined look for Pages. Now, I know a lot of folks get frustrated with change, but me? I like to take the opportunity to make sure all my ducks are in a row and revisit […]

Five Tips for a Successful Facebook Business Page

Your business Facebook account could essentially be a free and interactive marketing tool for all of your business purposes. As millions of consumers log onto social media sites each day there leaves a potential for business owners to develop an online presence and create a reputation for their brand. Statistics have proven that businesses that […]

Facebook Advertising Tips

Facebook is the leading social community online. With over 1.1 billion users, there has never been a better way to maximize your exposure, and get your message seen by a massive customer base. The greatest thing about advertising with Facebook, is the flexibility of your advertisements. You can customize your advertisements so they appear only […]

Six Fun Content Ideas for Your Facebook Page

Looking for creative content to post on your Facebook page this holiday season? Here are 6 fun ideas to get you started. 1. Crowdsource. Ask your fans for ideas on product development, logo design, tag lines, pet names. 2. Introduce and/or highlight staff. Show off how folks interact in the office or celebrate the holidays. […]

Neptune Mountaineering | Digital Marketing Strategy & Development A legendary mountain shop based in Boulder, Colorado. Neptune has been getting people geared up for climbing, skiing, camping & hiking for over 48 years. Goal The digital marketing goal for Neptune Mountaineering is to build upon the compelling story of its rich history and enthused customer base. We […]

Three Bakers Gluten Free Products | Digital Marketing Strategy & Development Three Bakers Gluten Free Bakery is a family-run craft bakery with products available at grocery and natural food stores around the USA. Goal The digital marketing goal for Three Bakers was to redo an outdated HTML website, attract quality site traffic, grow an already engaged […]

Cottage & Bungalow | Content Strategy & Development Goal The content marketing goal for Cottage & Bungalow is to work from an ongoing strategic content plan focusing on keyword-rich topics, while also providing information that the target audience finds useful and relevant. Content is shared through the blog, Facebook, Instagram, and Pinterest. Solution We built a content […]

What Strategies Will You Need for Content Marketing in 2022?

Thank you to Tim Absalikov for providing this week’s guest post.  Content marketing is changing rapidly. What works for marketers this year won’t work next year. The marketing topics in 2022 will be different from the topics we are having in 2021. Hence, every marketer needs to know the various digital promotion trends they should […]

Measuring with Metrics: Are Your Social Media Efforts Effective?

How do you know if your social media efforts are contributing to your goals? Is it through the number of likes, engagements, comments, or do you just look at conversions? To make sure that they are truly effective, you have to monitor and analyze the numbers. You can do this by using the native metrics […]

Small Business Marketing Tips: 5 Steps to Saving Cash

Big brands spend an enormous amount of money on advertising and marketing, but as a solo entrepreneur or small business owner, you don’t have to do the same. You can market your business just as effectively on a shoestring budget by utilizing some basic free or low-cost marketing tactics.