By Susan Tucker The power of local marketing is undeniable, but with the World Wide Web being well…worldwide, it can be hard to localize your digital efforts. Along with face-to-face interactions via event marketing or ramping up local print advertising, you should also focus on updating your local search marketing efforts, as well. Statistics are showing […]
Is Print Dead? No Way! Here are 5 Ways to Incorporate Print and Digital Marketing
By Susan Tucker Yes, I am a digital marketer and I truly and firmly believe that online, digital and inbound marketing should be a core part of any small or growing businesses’ marketing strategy. The fact is, 89% of US adults are online. As a result, companies have shifted all their energies and efforts to online marketing. […]
Harnessing the Power of Social Media for Your Next Event
By Susan Tucker Hosting an event can be a daunting task. Not only do you need to determine a topic, date, budget, potential speakers and location, you also need to promote the heck out of it to make sure it’s as successful as possible. Other forms of marketing and advertising will work, but harnessing the […]