More and more customers are turning to review sites to talk about their experiences as well as read other customer comments about products and services. In fact, a comScore survey of more than 2,000 internet users revealed that consumers were willing to pay at least 20 percent more for products and services receiving “excellent” ratings than those […]
The Small Business Owner's Social Media Tool Kit
Running a small business isn’t easy, and it seems to get just a little harder every single day. There’s not a single aspect of marketing that you can afford to ignore. If you don’t already use popular business social media sites for marketing purposes, now is the perfect time to start. Here is how to get started! […]
Social Media Marketing Trends to Watch Out for in 2014
As we are realizing, social media marketing is very important when it comes to reaching a desired demographic for business owners. In recent years Facebook, Twitter and Pinterest have gained a lot of traction – and it seems that everyone is on at least one of these platforms – but with technology changing as rapidly […]
Quick Tips for Boosting Your Business With Pinterest
Pinterest has grown from a fun internet past time to a formidable market tool that you can harness to get great exposure for you business…. especially if you are an ecommerce store! If you read my post 13 Steps for Getting Your Business Started on Pinterest, you may have gotten started with Pinterest integration and building […]
25 Awesome Free Google Tools for Small Business Owners
Saving money and increasing the bottom line is the ultimate goal for a small business owner. Google+ embarked on a journey to provide excellent marketing tools and great apps that will keep your business flowing and ensure the smile stays on your face. Marketing and Operations Google+ is a social networking tool and is an excellent […]
10 Tips for Twitter Marketing to Increase Leads and Sales
It is well established that social media is a valuable tool. How could it NOT be when people all over the planet use it to stay connected. Entrepreneurs, small business owners and big brands alike have begun to harness the power of social media to stay connected to clients and to turn potential customers into leads […]